An Interview with Silicon Valley Veteran Tom Mohr, Author of Scaling the Revenue Engine
It is in the integrated nature of things that success resides I was invited by Wildcat Ventures to the book launch…
The Most Important Company In Silicon Valley, You've Never Heard Of
From the first smartphones to social media, e-commerce and even emojis, the ideas that now dominate the tech industry and our day-to-day…
Copying Your Competitors' Messaging Is a Losing Strategy
Consumers are brand blind, until you give them a reason not to be The impact of copying messaging is turning your product…
Real Results: How to Increase Qualified Demand by 21% and Ad Performance by 39%
I have spent many years taking venture-backed tech startups from fledgling to established. At that critical go-to-market phase, when you’re focussing on…
Your Product Might be Killer. But Without Killer Marketing, it will Still Fail
This post is for founders of venture-backed tech startups with a Product or Engineering background. I spend my life working with venture-backed…
3 Start-Up Lessons From Warren Buffett
When I attended the Berkshire Hathaway shareholders meeting in early May, I didn’t expect much would be applicable to early stage companies,…